Refactrd: AI Engineering Studio Website
The marketing site for Refactrd, an AI transformation studio, built to move visitors from problem recognition to a clear next step.
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Overview
A professional personal brand platform for Zainab Daodu — a Senior Technical Writer, former Software Developer, and Founder of WriteTech Hub. The website highlights her services such as technical documentation, public speaking, consultation, and content creation. It also presents her brand achievements, recognitions, and work samples, while giving users a seamless and responsive experience across all devices.
Challenges
She needed a platform that could hold her services, recognitions, work experiences, booking features, and media resources while staying flexible enough to update as her brand grows.
Solutions
Built a scalable content management system using WordPress and ElementorCreated dedicated pages for services, recognitions, and portfolio piecesDesigned a structured experience for booking requests and contactOptimized the website for mobile, accessibility, and performanceEnsured her team could easily upload new information without technical skills
Results
The website now serves as a central hub for brand visibility. It has increased her inquiries and digital reach, offering a professional space that reflects her work and credibility in the tech ecosystem.
Gallery
"ERIN really understood my vision and executed it perfectly. The website represents my brand so well and helps me reach more clients and engagements. Updating content has never been easier — I love it!"
Zainab Daodu
Senior Technical Writer & Founder, WriteTech Hub
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